The second workshop in the “Learning at the Cinema” series, which is part of our Audiovisual Connect LAB project and is co-organized by the Association of Cinema Operators, took place on May 13–14. This time, we headed to Jihlava to the Center for Documentary Film and the Dukla Cinema. The theme were young audiences, their development, and film and media education. Cinema professionals were involved in creating methodologies, sharing best practices, and testing. The format is partly based on the concept of “learning by doing.”
The event featured a workshop led by international instructor Gailė Janulevičė, head of educational programs at the Romuva Film Center in Kaunas, Lithuania. In her work, Gailė focuses primarily on film education, audience development, and the distribution of European films for young audiences. Through the workshop, she shared her knowledge and experience with participants regarding the creation and coordination of programs for young audiences. Her main message was that sometimes it is better to start taking action even without much experience than to constantly just prepare and overthink everything endlessly. Participants also learned more about the context of film education and audience development in Lithuania and were able to see that while some challenges are common across Europe, certain aspects of the Czech cinema landscape are, conversely, difficult to replicate in other European countries.
This event is part of Audiovisual Connect LAB (AC LAB), an international project aimed at enhancing film literacy among young people aged 15–19 and supporting the long-term development of audiences for European cinema by linking education, research, and advocacy.
The Association of Cinema Operators is a partner and co-organizer of the project.
The following venues participated in the event:
ART Cinema (Brno)
Central Cinema (Český Těšín)
Dukla Cinema (Jihlava)
Kavalírka Cinema (Prague)
Kosmos Cinema (Třinec)
Kotva Cinema (České Budějovice)
Napajedla Cinema (Napajedla)
Panorama Cinema (Boskovice)
Svět Cinema (Český Brod)
and Josef Korvas (independent – formerly Hvězda Cinema, Uherské Hradiště)
Funded by the European Union. The views expressed are those of the author and do not necessarily reflect the official position of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor the EACEA is responsible for the views expressed.
